Sunday, February 28, 2010

Emma Greenwood

Emma Greenwood is a shoemaker and textiles artist. Emma has participated in several Craft Victoria exhibitions including Cut and Paste - Experimental Paper Footwear (enCOUNTER, 2007), In The Making (part of Craft Cubed, 2008) and most recently in Shoe Show (curated by Nella Themelios, 2009).

An experienced shoemaker, Emma has been working with shoes since 1997 and in 2005 she launched her accessories label Emerge. Emma is also the proud mother of Leo Jinks.

Carnivale Keychain, 2008, leather, wooden beads, nickel hardware

How often do you purchase junk food or drinks from a vending machine? Once the item is consumed, you’re left with rubbish to dispose of, and have nothing to show for it but an absence of change in your purse, and short relief from hunger.

Now picture a more satisfying vending machine, which gives limited edition fashion objects; a lucky dip, which delivers an unexpected yet hopefully much beloved item. Practical, functional adornment, at a great price!

So imagine this conversation:

A: Hey what’s this tassel hanging off your bag?

B: Well I picked this up at Fashion Week in 2010; there was a cool vending machine, which had limited edition fashion objects in those little capsules. I just put in $2 and got this leather key ring with tassels and wooden beads. I love it, I’ve been using it for years and it’s become like a talisman, or my version of worry beads!

A: Damn, I wish you had told me about that vending machine, I could use a new key ring.

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Insert Coin Here

is a group exhibition curated by Nella Themelios & Kim Brockett. The exhibition is part of the 2010 L'Oreal Melbourne Fashion Festival cultural program.

Insert Coin Here
comprises of two vending machines strategically placed in public spaces around the Melbourne CBD. Containing limited edition 'fashion objects' produced by over 60 Melbourne-based artists, the vending machines are activated when a member of the public inserts a $2 coin. The exhibition explores alternative interfaces of exchange for fashion, the mechanised system as a form of 'fashion dialogue'. More broadly, it thinks through discourses around public space and the role that fashion might play in it.

1 - 31 March 2010

Insert Coin Here is proudly supported by: